Tuesday, September 8, 2009

Google Local vs. Local Tweeps


Local Tweeps Application.  Local Tweeps is a free application provided through twitter that allows you to make local connections.  It is useful in following tweeps directly.Local Tweeps is known as a "hyperlocal twitter directory."  Twitters can find people or get found by tweeps in the local area based on the zipcode or keywords.  They can list themselves and follow others.  A notification alerts you of the tweeps near you.

Although one can take advantage of the applications of Google Local and Local Tweeps, there are a few differences between the two.  For instance, while Local Tweeps is more interactive within a network of twitters, Google Local is more of a search site that offers an exchange of information from the site to the user.  Given that Local Tweeps notifies you of people in the area, a business owner can take advantage by sending information about themselves to fellow twitters.  With Google Local, the user will have to find the business by using keywords to search for information on their own.  The advantage that Google Local has is that a business has a a listing with directions and a map in addition to free advertisement within a website.  The productivity booster for businesses with Local Tweeps is the ability to respond to followers in a quick and frequent matter.  Given that the format of Local Tweeps is simple and quick, one can also add a link to their responses and urge others to check it out.  Local Tweeps also gives the business owner the ability to grab a network of people that are near the area.  This can lead to tweeps alerting more tweeps, which in effect, spreads the word about the business.

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