The similiarity in Google Local and YellowPages.Com is only both of their ability to allow businesses to list have a free listing and customers to have access to a local business directory. While the Yellow Pages only allows businesses to list their name, address, and phone number free of charge and includes its own integrated map, Google Local allows business to list the same information plus add coupons, photos, and videos. To get added enhancements with the Yellow Pages, one has to purchase just about every upgraded feature. For instance, video and photos are not free.
Although Yellow Pages.Com charges for enhancement features, their appeal to businesses is the access they would have with customer response. Their approach is to encourage businesses to persuade customers to give reviews on their website to entice onlookers to support the businesses. Yellow Pages has tools such as downloadable posters, flyers, and banners which encourage customers to visit the site and rate and review the business.
YellowPages.Com also offers services that creates business websites for you. This is an enhancement so therefore, there is a charge. Although this is beneficial. The free features that Google Local offers is like a website itself.
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I'll have to remember Google Local next time I'm trying to located a business. I usually use the YellowPages. Great blogs, I like how you show the different competitive markets versus Google Local.
ReplyDeleteGood to know, with today's economy I use coupons faithfully.
ReplyDeleteThis is great information for any business. I use this application all the time and it is great.
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